20 Vintage Color Palettes for Kickin’ it Old School
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Vintage color palettes are the perfect way to give off a retro vibe. Whether you own a bar or coffee shop, craft handmade goods, or sell services, vintage-style logos create nostalgia, add a traditional look, and give off an old-school aesthetic. Vintage colors can range from vibrant diner scenes to subdued and muted tones captured on film cameras.
With such diversity in color choice, we put together some vintage color palettes to make choosing brand colors a little easier. HEX codes are included as well as suggestions for how to use these palettes in logos or social media graphics. Enjoy!
20 Vintage color palettes for retro branding
We’ll take a deep dive into the various eras of vintage logos, from the dreamy hues of the 60s to the electrifying 90s. Let’s go!
60s color palettes
The 60s are defined by their fun, free-spirited, and retro aesthetic. You’ll find bursts of warm colors pulled from tweed jackets, mustard corduroy, and funky purples. Colors also have a faded effect, inspired by grainy polaroids and disposable cameras of the times past.
1. Havana
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Hex Codes: #f04720 #f4c273 #f7e8c4 #dd9bc6 #9f4282
2. Flower power
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Hex Codes: #4E5021, #F298BF, #FCCC13, #E2D6A4, #E6DBCE Source: Petal and groove by Lucy Elliot on Behance
3. Thrift market
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Hex Codes: #EBD5B8, #EFBC9C, #EA572A, #0B3F30, #E39828
Source: Hayes Street Marketing by Sydney Michuda on Behance
4. Morning espresso
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Hex Codes: #332a1a #7c5b41 #efdcd3 #aa574b #541c13
5. Honey I’m home
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Hex Codes: #669fb2 #dadfe1 #e8b877 #dd802c #3e2a20
6. Rodeo drive
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Hex Codes: #f4debe #bfa082 #847b45 #4d675a #f5aa5f
70s vintage color palettes
The 70s were a bit more muted and earthy than the 60s but with the same amount of warmth and clashing. You’ll find browns paired with teals, analogous orange and red, and nature-inspired colors.
7. Sunshine
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Hex Codes: #FFD292, #DDBD8E, #CEA17B, #D78050, #F5E3CA Source: El Sol on Behance
8. On the telly
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Hex Code: #161514 #b85c3c #e5af7d #fff6e9 #9bceb5
9. Nightcap
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Hex Codes: #f7f7f9 #f9dac5 #f3824b #d11802 #421006
10. California dreamin
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Hex Codes: #b78763 #f6dbbc #f9f7f1 #caede3 #d3b94f
11. Shaka
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Hex Codes: #020001 #001c4b #8cbeea #9eb291 #ae9068
80s vintage color palettes
The 80s are bold, bright, and all about clashing color combinations. Think of arcades, neon lights, sequins, and disco. On the other hand, you’ll also find muted browns and blues, along with pops of electrifying tones. The 80s were on the cusp of the neutral colors of the 70s and the electrifying palettes of the 90s, it’s experimental, fun, and fearless.
12. Let’s go to the arcade
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Hex Codes: #f0f14e #6ded8a #1645f5 #ff5f85 #ed3833
13. Retro diner
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Hex Codes: #F6CAA8, #F0B91E, #F0A2B5, #D2272B, #FCE097
Source: You’re the Wurst! By Amanda Strom on Behance
14. Home sweet home
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Hex Codes: #282121 #8b5939 #eacc81 #dae0da #a0ddfb
15. Don’t you forget about me
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Hex Codes: #ef694d #dddb76 #e4f2ef #388895 #42403f
16. Jukebox blues
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Hex Code: #553f3a #bb2b2a #fff9e9 #ccdee2 #4b9ab4
90s color palettes
The 90s are defined by two different looks: Fluorescent neon colors that emerged with the burgeoning techno scene and the dark hues of the grunge sub-culture. Mix and match vibrant fluorescent colors with dark mahogany, black, and army green to get a one-of-a-kind look, or lean into one look at a time!
17. Elementary
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Hex Codes: #6277bf #cad3ed #ffffff #ff8f8f #e85454
18. Rock & roll
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Hex Code: #c1cbf9 #2cd2ee #e4b4ef #e86ce0 #2b0719
19. Rock the casbah
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Hex Code: #f7efd8 #f4a24f #c63434 #580f0c #010000
20. Electric avenue
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Hex Codes: #E64027, #E6D33D, #2E4C9D, #CEA9AE, #E4DCBE
Source: Riot Kid by Pancho Karambola on Behance
When designing a vintage style logo or graphic, there are some key elements you’ll need to include to secure the look:
- A scripted font
- Angled or curved text
- Faded or worn elements to the container, symbol, or logo font
- A consistent color palette
- A retro symbol
If you’re looking to capture a sense of adventure, or perhaps a nostalgia for bygone days, a vintage logo is a great way to do just that! We hope these vintage color palettes bring new inspiration to your designs.
If you’re looking for more tips on how to use colors effectively, check out our short 5-minute video below!