Make your own consulting logo for free
Select
Enter your business name and select logo styles, colors, and symbols -- it only takes 2 minutes! Our AI-powered logo maker will use your inspiration when generating logo options.
Review
You’ll be presented with 100s of custom logo mockups based on your preferences. Click your favorites and preview how they look on T-shirts, business cards, and more.
Perfect
Use our logo editor to perfect your design and make your vision come to life. You can easily change colors, fonts, layouts, and spacing -- no fancy design skills required!
Design a custom logo for free. Only pay if you’re 100% happy!
Consulting logo best practices
Color
Choose a color that resonates with your clients and the industry you're consulting in. To stand out, use a color palette that differs dramatically from your main competitors.
Layout
Ask yourself, where will I use my logo most? Opt for a simple layout that looks great on business cards and websites. You’ll likely want to include a slogan to give context to your area of expertise.
Typography
Consulting logos can vary greatly in design! For more traditional industries like finance, law, or insurance, consulting logos often feature serif typefaces to represent trust, history, and expertise. If you’re consulting in PR, marketing, or health and fitness, you might want to opt for a more stylized typography like a bold sans-serif, of scripted font. Pick a typeface that reflects your clientele and is legible for all sizes and mediums.
Symbol
If you want a symbol in your consulting logo, match it to the consulting service you’re offering and make sure it complements your other design elements. Your symbol doesn’t have to directly correlate with what you do—it can also be used to convey how people will feel working with you. As always, check that it scales well!
Special Features
Elevate the look of your consulting logo with Looka’s special features. Need to create a bold first impression? Try stacked text. McKinsey & Company and PA Consulting Group use this approach to concentrate their logo elements. To emphasize the dynamic nature of your consulting practice, try using color or font pairs in your name. These features let you mix colors and fonts, for a logo that captures different aspects of your practice. Using the font pairs feature, you can also experiment with letter spacing. Consultancies like EY and BCG overlap their logo letters to create a high-end impression. With the right mix of special features, you can take your consulting brand from niche player to industry expert.
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Use Looka's AI-powered platform to create a consulting business logo, design a website, and build a brand you love.