Make your own hockey logo for free
01. Select
Enter your business name and select logo styles, colors, and symbols — it only takes 2 minutes! Our AI-powered logo maker will use your inspiration when generating logo options.
02. Review
You’ll be presented with 100s of custom logo mockups based on your preferences. Click your favorites and preview how they look on T-shirts, business cards, and more.
03. Perfect
Use our logo editor to perfect your design and make your vision come to life. You can easily change colors, fonts, layouts, and spacing — no fancy design skills required!
Design a custom hockey logo for free. Only pay if you’re 100% happy!
Hockey logo best practices
Color
Your hockey brand’s logo colors are a majorly defining factor, appearing across jerseys and merchandise to equipment. Opt for saturated colors that are as bold and energetic as your star player. Selecting 2-3 distinct colors creates a confident first impression for your team or business - just try to steer clear of colors that resemble your rivals’ too closely.
Layout
When choosing the layout of your hockey logo, think about where it’ll be used most. To ensure your logo looks just as great on the Jumbotron as it does on your merchandise, try to keep it simple. Look for layouts without too many complex features to keep your brand in the spotlight and out of the penalty box.
Typography
Hockey logo fonts around the world tend to go big or go home. Bold sans-serif typefaces are the name of the game for hockey brands, since they scream enthusiasm and are easily legible from afar. These typefaces have all the spirit needed for fans to remember you and cheer your name. With a strong font choice on your side, competitors will be body checked right off the ice.
Symbol
Many hockey symbols double as team mascots, making animals one of the most well known symbols for logos in this industry. A cartoon-like animal symbol can easily translate from a logo into a costume. Aside from mascots, abstract and monogram symbols are just as popular, often used to communicate a team’s strengths. The key is to find icons that match your brand—as well as your logo’s other design elements.
Special Features
With the help of Looka’s special features, your hockey logo will make an impact - like a puck at full speed. Containers are reminiscent of a hockey net or arena, and add structure to your logo to enhance its message. You may also choose to stack your text and symbol, allowing for a more compact style. With a few of these simple features, you can level up your team’s logo from the AHL to the NHL before the buzzer sounds.
Frequently asked questions (FAQ) about hockey logos
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What makes a good hockey logo?
There are four key qualities to the perfect hockey logo: it’s simple, it’s memorable, it’s scalable, and it’s relevant to your audience. By keeping these qualities in mind, you’ll have a slapshot hockey logo that your clients will recognize and keep cheering for.
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Why do I need a logo for my hockey brand?
A logo is an important element of your hockey brand’s identity. It serves as a visual representation of your company, helping you establish a professional image and stand out from your competitors. Whether you’re known for selling hockey apparel, coaching a team, or being an all-star goalie, having a relevant, trophy-winning logo can be the first step to attracting a crowd.
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What colors look good with a hockey logo?
Color combinations of no more than 2 or 3 are commonly seen among hockey logos. For instance, the Toronto Maple Leafs’ logo is an authoritative blue and white, and the Detroit Red Wings’ logo is a powerful red and white. Other famous examples are the New Jersey Devils in white, black, and red, and the Boston Bruins in yellow, white, and black. Whether you choose 2 colors or 3 for your logo, make sure your color scheme is impactful, and reflects your hockey brand effectively.
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What icons work well for a hockey logo?
Your symbol should represent what you have to offer to help build a consistent brand. You’ll find certain hockey logos incorporate more literal hockey symbols, whereas other times you’ll see abstract icons included. For instance, the New York Islanders’ logo incorporates both a puck and a stick icon, whereas the Calgary Flames logo dons fiery flames blazing out of the letter “C.” Whichever route you take, just be sure to communicate what your hockey brand brings to the rink.
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How do I design my own hockey logo?
You have a few options for creating your hockey logo. You could hire a professional designer to design your logo for you. If you’re on a tight budget and prefer to customize it yourself, you could use an online hockey logo maker like Looka — simply browse our collection, enter a few inputs, and you’ll have access to a professional hockey logo in minutes. Graphic designers everywhere will be impressed! Download your own hockey logo today and watch your products, services, or team snag the gold.
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