{"id":18655,"date":"2020-07-28T10:55:03","date_gmt":"2020-07-28T14:55:03","guid":{"rendered":"https:\/\/wordpress-715453-3009179.cloudwaysapps.com\/?p=18655"},"modified":"2023-04-27T23:33:59","modified_gmt":"2023-04-28T03:33:59","slug":"customer-referrals","status":"publish","type":"post","link":"https:\/\/wordpress-715453-3009179.cloudwaysapps.com\/blog\/customer-referrals\/","title":{"rendered":"Spread the Word! How to Effectively Get Customer Referrals"},"content":{"rendered":"

Every customer you engage with makes an impact on your business. For small businesses<\/a>, finding new ways to expand your reach can make a significant difference in your ability to hit your goals. One of the most effective ways of generating new business is by leveraging the influence of your existing customers.<\/p>\n

Word of mouth has long been a key resource in business growth, but sometimes it just doesn\u2019t occur to customers to go out of their way to promote your brand. This doesn\u2019t mean they don\u2019t value your services! But adding a little incentive to talk about you can give a prod in the right direction. For many businesses, this means setting up a formal referrals program.<\/p>\n

We\u2019ve put together a short guide exploring some important areas that can help get those referrals flowing in no time!<\/p>\n

Set your referral goals<\/h2>\n

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Before setting out to build any customer referral program, it\u2019s vital that you plan ahead. First, you need to get a grasp of what your goals are. Obviously, the general goal is going to be \u201cfinding more customers\u201d\u00a0 but you\u2019ll need to get a little bit more specific than that. You\u2019ll want to put in place goals that are data-driven that you can measure your success against.<\/p>\n

Here are some examples of small business referrals goals:<\/h3>\n