{"id":22252,"date":"2021-09-28T15:15:51","date_gmt":"2021-09-28T19:15:51","guid":{"rendered":"https:\/\/wordpress-715453-3009179.cloudwaysapps.com\/?p=22252"},"modified":"2022-03-16T15:04:19","modified_gmt":"2022-03-16T19:04:19","slug":"instagram-post-templates","status":"publish","type":"post","link":"https:\/\/wordpress-715453-3009179.cloudwaysapps.com\/blog\/instagram-post-templates\/","title":{"rendered":"20 Instagram Post Templates for Your Brand and Business"},"content":{"rendered":"
In today\u2019s digital age, your brand identity<\/a> is condensed into square images, engaging captions, and relatable content. The good part? A well-planned Instagram grid can open doors to international brand recognition, flocks of customers, and consistent revenue – all for free!<\/p>\n A Facebook survey found that 80% of Instagram users<\/a> decide whether they want to buy your product or service based on your profile<\/strong>. So it\u2019s safe to say a great Instagram profile is critical to getting clients or customers<\/a>.<\/p>\n Using Instagram post templates makes it easier to plan your content without the design guesswork and with free reign of your creativity.\u00a0 Below, we\u2019ll help you create Instagram templates that will boost your Instagram profile and reel in customers.<\/p>\n Let\u2019s get started!<\/p>\n Branding is critical to a successful business social media account<\/a>. Keep your brand identity, colors, fonts<\/a>, and logo on hand as you work through the steps below.<\/p>\n Set a goal for your Instagram posts by defining what action you want the viewer to take. Do you want them to like, share, comment, or save your post? This clarifies the purpose of each post and makes it easier to design.<\/p>\n Save the handy guide below to strategically plan your Instagram posts:<\/p>\n <\/p>\n Not sure where to start? Here are 30 things to post on Instagram<\/a> to get your ideas flowing.<\/p>\n Building templates for each of the goals above streamlines design work, so you can focus on creating quality content.<\/p>\n Once you design your logo<\/a> with Looka, opt for the Looka Brand Kit<\/a> to get branded Instagram post templates. All with your chosen colors, fonts, and logo already applied! Check out the Brand Kit Instagram templates below.<\/p>\n A lemony-fresh look for a skincare brand:<\/p>\n <\/p>\n A soothing hue for a consultant:<\/p>\n <\/p>\n A bold palette for a food blogger:<\/p>\n <\/p>\n Original photography is powerful, but there\u2019s no harm in using stock images or sharing other people\u2019s photos. As long as you give them credit in the caption!<\/p>\n If you sell products,<\/a> however, use as much original product photography as possible. This makes your profile professional, trustworthy, and authentic in your viewers\u2019 eyes.<\/p>\n Check out the rattan bag product photography from @amerii<\/a> below.<\/p>\n <\/p>\n Great-looking Instagram grids take a lot of editing. For visual consistency, use the same filter or adjust the brightness and contrast to fit your design aesthetic<\/a>.<\/p>\n Here are some free editing tools for your photos and reels:<\/p>\n For photos:<\/strong><\/p>\n For videos:<\/strong><\/p>\n Captions are important for engagement and storytelling. Use captions to educate your audience and encourage them to interact with your account.<\/p>\n Another underestimated tool is branded hashtags. These are unique hashtags that can be your business name<\/a>, slogan<\/a>, or a brand mission-related term.<\/p>\n For example, Herschel backpacks created a #welltravelled<\/a> hashtag to encourage people to share their travels. Travelers abided and Herschel gained over 5.2 million user-generated posts!<\/p>\n <\/p>\n Herschel’s branded hashtag doesn\u2019t have its name in it, but it has the essence of its brand identity. It pulls in the travelers and adventurers, Herschel\u2019s exact target market.<\/p>\n Use at least 10 other hashtags on your posts to boost visibility. Try free hashtag research tools like All Hashtag<\/a> and Tagsfinder<\/a> to find popular hashtags for your category.<\/p>\n Let\u2019s dive into some Instagram post templates to get your business out there. They\u2019re all made with the Looka Brand kit<\/a>!<\/p>\n If you own a service business<\/a>, your main goal on Instagram is to build authority and trust amongst viewers. Show off your expertise with how-to guides, tips, and resource lists to turn viewers into clients!<\/p>\n To show your approachable side, add some fun selfies, relatable memes, and inspirational quotes. Consider it your personal branding<\/a> profile!<\/p>\n Check out the Instagram templates below for inspiration:<\/p>\n This template uses brand colors, fonts, and a logo to establish a professional look. It sets the tone for relevant industry tips that build authority and bring value to the viewer.<\/p>\n With on-brand elements, this design is simple and straight to the point. The text is overlaid on the brand pattern, which should be used consistently for a cohesive and distinct look.<\/p>\n <\/p>\n Carousel posts are great for sharing and showing off your knowledge. The subject of the guide is highlighted in the brand color, and there\u2019s a reminder at the top to save the post. Every saved post brings you closer to a homepage feature!<\/p>\n <\/p>\n Check out some more post templates live on an Instagram grid:<\/p>\nHow do you design an impactful Instagram post?<\/h2>\n
1. Choose a goal and format<\/h3>\n
2. Create Instagram post templates<\/h3>\n
3. Use original or sourced photos<\/h3>\n
4. Use editing tools for a consistent look<\/h3>\n
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5. Use branded hashtags and engaging captions<\/h3>\n
20 Instagram post templates for your business<\/h2>\n
Instagram post templates for service businesses<\/h3>\n
Instagram post with expert tips<\/h4>\n
\nContest alert post with design elements<\/h4>\nHow-to guide Instagram carousel<\/h4>\n