{"id":22760,"date":"2024-01-05T11:00:37","date_gmt":"2024-01-05T16:00:37","guid":{"rendered":"https:\/\/wordpress-715453-3009179.cloudwaysapps.com\/?p=22760"},"modified":"2024-01-05T16:31:38","modified_gmt":"2024-01-05T21:31:38","slug":"website-design-trends","status":"publish","type":"post","link":"https:\/\/wordpress-715453-3009179.cloudwaysapps.com\/blog\/website-design-trends\/","title":{"rendered":"15 Website Design Trends You Don’t Want to Miss in 2024"},"content":{"rendered":"

In recent years, website design trends have given way to animation and boldly interactive design. Colorful, vibrant, and complex visuals have stepped in, swinging the design pendulum toward playful design.<\/span><\/p>\n

Moving into 2024, expect a tilt toward dynamic movement. Brands are using web design to impress their visitors through animation, moving elements, and illustrations. The goals for modern web design in 2024 are to generate engagement and create an authentic brand experience for site visitors with every scroll and click.\u00a0<\/strong><\/span><\/p>\n

For brands, keeping up with <\/span>website design<\/span><\/a> trends and understanding what\u2019s important for users is critical to making decisions that support web traffic, engagement, and conversions in 2024.<\/span><\/p>\n

Top web trends of 2024:<\/p>\n

<\/p>\n
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  1. Animation stimulation<\/li>\n
  2. Scrapbook layering<\/li>\n
  3. Geometric aesthetic<\/li>\n
  4. Mini-sites<\/li>\n
  5. Visible grids<\/li>\n
  6. Moving type<\/li>\n
  7. Cursor animations<\/li>\n
  8. Retro resurrection<\/li>\n
  9. Interactive design<\/li>\n
  10. Bare-bones brutalism<\/li>\n
  11. Atmospheric scroll<\/li>\n
  12. Multimedia as a focus<\/li>\n
  13. Bold typography<\/li>\n
  14. Illustration takes the lead<\/li>\n
  15. Gaussian blur<\/li>\n<\/ol>\n

    <\/div>\n

    Find out more about 15 web design trends for 2024 below, including what cool web designs are out there using these trends now.<\/span><\/p>\n

    \n

    But first, some technical web design trends<\/h2>\n

    Before diving into top web design trends, it\u2019s important to understand the technical trends behind them. Staying up-to-date on technical trends helps your site perform better in search engine results and with critical behavioral metrics such as time on page.<\/p>\n

    Here\u2019s a look at a few items that are top factors going into 2024:<\/p>\n

    Artificial intelligence and web design<\/h3>\n

    AI is shaping web design trends, revolutionizing eCommerce, and enhancing UX in 2024. With AI, web designers can add personalized suggestions, recommendations, and prompts for each unique user.\u00a0<\/span><\/p>\n

    Customer service will be supercharged with <\/span>AI chatbots to help users<\/span><\/a> with inspiration, brainstorming, and questions about the products or services. Lastly, AI use in eCommerce will add a personalized touch to product suggestions based on user behavior.\u00a0<\/span><\/p>\n

    \"watson

    IBM watsonx Assistant on Medium<\/p><\/div>\n

    Although these trends are still in their infancy, they\u2019ve taken leaps and bounds in the past year alone. Expect these trends to gain momentum in 2024 as AI becomes more embedded in web design practices. <\/span><\/p>\n

    Page speed and page load times<\/h3>\n

    Google considers page speed a factor in overall page quality. Because of this, beautiful pages that take forever to load may not perform well in the search engine results pages (SERPs).<\/p>\n

    Plus, according to Google<\/a>, bounce rates increase by 32% if a page takes three seconds to load instead of one. <\/div>\n

    It doesn’t matter how great your web design is if people aren’t sticking around to see it.<\/p>\n

    Mobile-friendly websites<\/h3>\n

    Mobile devices account for around half of all internet traffic<\/a>, so sites that aren’t mobile-friendly risk alienating half (or more) of their target audiences. Google’s mobile-first initiative means a site that’s not mobile-friendly might not show up in SERPs at all, reducing chances of organic traffic.<\/p>\n

    \"mobile

    Source: Circle of Life by Multiways Team on Behance<\/p><\/div>\n

    Accessible web design<\/h3>\n

    Sites need to be accessible and operable by anyone, so accessibility can be a major ranking factor. AI is making accessibility easier through voice-powered commands and replies. In 2024, pages that don\u2019t account for accessibility issues may not rise high in the page results.<\/span><\/p>\n

    It\u2019s also just good business to ensure your web design works for as many potential consumers as possible.<\/span><\/p>\n

    15 top website design trends of 2024<\/h2>\n

    What are the current trends in website design? If you\u2019re looking for some of the best web design tips for this year, these 15 latest web design trends are a great place to start.<\/p>\n

    1. Animation stimulation<\/h3>\n

    \"drunk<\/p>\n

    Movement and animation have taken over the web, with many brands differentiating themselves from competitors through animated web design that shows off their brand colors<\/a>, fonts, and dynamic personalities.<\/p>\n

    Above, Drunk Elephant takes the visitor for a ride, with a new animation for each scroll – encouraging them to stay on the page and look at their products. <\/div>\n

    These interactive websites indirectly increase a visitor’s time on the page and decrease your bounce rate – making your website authoritative in any search engine’s eyes. Micro animations are also coming up as a unique and less in-your-face approach to interactive web design. <\/span><\/p>\n

    \"animated

    Source: meplace.com<\/p><\/div>\n

    Meplace<\/span><\/a> is a nursery with a contemporary website design that embodies a handful of web design trends in 2024. It has micro animations on geometric elements, moving typography that aligns with scrolling, and scrapbook-like imagery of its services. <\/span><\/p>\n

    But be wary of loading times! Make sure you keep your loading time low as you add animations.<\/p>\n

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    Create a brand identity now <\/h2>\n \n \n