{"id":4580,"date":"2018-02-15T09:33:16","date_gmt":"2018-02-15T14:33:16","guid":{"rendered":"https:\/\/marketing.dev.logojoy.com\/?p=4580"},"modified":"2023-04-28T21:03:43","modified_gmt":"2023-04-29T01:03:43","slug":"mountain-logo-design","status":"publish","type":"post","link":"https:\/\/wordpress-715453-3009179.cloudwaysapps.com\/blog\/mountain-logo-design\/","title":{"rendered":"How to Design a Mountain Logo that Reaches New Heights"},"content":{"rendered":"

Mountains are powerful symbols that communicate strength, confidence, adventure, and purpose. They also represent nature and the expansiveness of the great outdoors.<\/p>\n

It\u2019s no surprise, then, that mountains are popular symbols in logo design, especially in industries like beer, bottled water, tourism, camping, outdoor equipment, and more. (Also, if you have the word \u201csummit\u201d in your company name, there\u2019s a good chance you\u2019ll have a mountain in your logo!)<\/p>\n

Let\u2019s start by taking a look at a few iconic companies with mountain logos:<\/p>\n

Paramount Pictures<\/strong><\/h2>\n

Paramount has a classic logo that\u2019s sometimes referred to as \u201cMajestic Mountain\u201d — it was reportedly inspired by the Ben Lomond Mountain in Utah<\/a>. Housed in a circle crowned by stars, it still appears at the beginning of each film the studio produces and has remained constant over many decades.\"Paramount<\/p>\n

Toblerone<\/strong><\/h2>\n

This Swiss Alps-inspired logo echoes the triangular shape of the classic chocolate bar. Look closely and you\u2019ll see a bear hidden in the mountain through the use of negative space — the bear is a symbol of the city of Bern where Toblerone is made.\"Toblerone<\/p>\n

Adidas<\/strong><\/h2>\n

This iconic logo is a three-stripe representation of a mountain \u2014 it’s reminiscent of the brand\u2019s previous (and classic) \u201ctrefoil\u201d logo. As an athletic brand, the mountain represents \u201cthe challenge to be faced and the goals to be achieved,\u201d according to former Adidas creative director Peter Moore.<\/p>\n

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\"Adidas<\/p>\n

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Coors Light<\/strong><\/h2>\n

The latest Coors Light logo embraces flat design with a solid grey triangle mountain symbol topped with a classic red script typeface. The brand\u2019s beer cans depict more realistic looking, snow-capped mountains.<\/p>\n

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\"coors<\/p>\n

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Evian<\/strong><\/h2>\n

Evian’s logo includes mountain peaks that sit atop its wordmark. The 2013 redesign of this logo kept the blue gradient on the mountains, but simplified their outline and removed the pink circle container for a cleaner look.\"Evian<\/p>\n

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Mountain Logos: Design Considerations and Tips<\/strong><\/h2>\n

As you can see from the above examples, mountain logos can range from rugged and epic-looking to flat and graphic.<\/p>\n

Here are some questions to ask yourself if you want to include a mountain symbol in your logo:<\/p>\n

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