{"id":9086,"date":"2023-04-05T12:27:33","date_gmt":"2023-04-05T16:27:33","guid":{"rendered":"https:\/\/wordpress-715453-3009179.cloudwaysapps.com\/?p=9086"},"modified":"2023-05-25T15:52:58","modified_gmt":"2023-05-25T19:52:58","slug":"logo-size-guidelines","status":"publish","type":"post","link":"https:\/\/wordpress-715453-3009179.cloudwaysapps.com\/blog\/logo-size-guidelines\/","title":{"rendered":"What Logo Size is Best? Guidelines for Websites, Social + Print"},"content":{"rendered":"

A logo has a massive impact on the perception of your company, so it\u2019s crucial to keep it looking crisp wherever it’s used. When you embark on your branding journey<\/a>, you may be wondering, “What size should my logo be?”<\/p>\n

The answer? It varies.<\/p>\n

The standard size of a logo depends on the platform you’re uploading it to. For example, a YouTube profile photo is 800 x 800 pixels, whereas the logo size for a website or email signature usually has a maximum height of 100 pixels. Having easy-to-resize PNG and vector logo files will help you adapt them accordingly.<\/p>\n

To ensure your logo design<\/a> works in different mediums, here’s a list of logo size guidelines so you can display your brand seamlessly across the web, social media, print, and more.<\/p>\n

Leave your company\u2019s mark on the world, and make sure it looks damn good wherever it\u2019s displayed!<\/p>\n

Logo sizing basics<\/h2>\n

Although every logo is unique, the sizes in which you save and share them are not. Great logos can be resized and quickly produced across hundreds of different contexts. Having different logo variations is essential for your business. It allows you to comfortably fit your logo into every application that you need it.<\/p>\n

\"infographic<\/p>\n

Whether you want your logo on a business card<\/a>, or on an ad in Times Square, it needs to be scalable. Scalability ensures that if you did put your logo on a giant billboard, it would still look clean and detailed (not pixelated).<\/p>\n

Here are a few logo sizing basics:<\/p>\n

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  1. Logos are measured in pixels<\/strong>, which means you\u2019ll often see them referred to in dimensions like 500 x 500 pixels. Pixels = dimensions, whereas bytes (KB\/MB\/GB) = the file size.<\/li>\n
  2. Vector files are necessary<\/strong>, as they’ll act as master files you can infinitely scale. They’re created in programs like Adobe Illustrator and can then be converted to any other file format that you need, such as PNGs or JPGs. These are often mandated by printers as a vector logo<\/a> retains its quality when resized.<\/span><\/li>\n
  3. Horizontal, vertical, and square versions<\/strong> of your logo are good to have. These variations allow you to place your logo wherever you see fit; for example, on a billboard, backdrop, website, business card, or T-shirt.<\/li>\n
  4. File types matter. <\/strong>Use a PNG file that’s less than 200KB to display your logo online. This ensures fast load times while remaining detailed and sharp! PNG files are lossless compressed files, which allows them to maintain a lot of quality while having a relatively small file size. They also allow for transparency\/transparent backgrounds and are great for social media, websites, and most other web use cases.<\/li>\n
  5. Consider scalability. <\/strong>Creating a small logo that then needs to be upsized can cause unwanted quality challenges. Remember that it’s far easier to downsize a logo than to upsize it, so the bigger your image, the better. There are <\/span>resizing tools <\/span><\/a>available that can help you resize a logo if you need. <\/span><\/li>\n
  6. Document it somewhere. <\/strong>A brand guidelines document<\/a>\u00a0outlines where and how a logo can be displayed and at what file dimensions. This allows your brand to remain consistent across all communications. The minimum logo dimensions for the web should not dip below 24 pixels in height and not be above half of the screen size.<\/li>\n<\/ol>\n

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    Design your logo in under 10 minutes! <\/h2>\n \n \n